Zachary Owen Future Trends

The Rise of Digital China Heats Up Competition in Europe

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The rise of China as an economic power is little secret, it has been the predominant story in geopolitics for the past decade. Through a formidable manufacturing base, the country set itself on a path to overtake the United States as the world’s l...

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Javier Cuadra Digital Leadership, Future Trends...

There's a Revolution Underway in Banking

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Last week I had the opportunity to attend the Digital World Business Congress (Madrid), a conference aimed at discussing the most innovative and cutting-edge technology companies as well as the most disruptive products and solutions. I was pleased...

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Zachary Owen Future Trends, Banking...

Could Amazon one day be the only company a consumer needs?

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Imagine you could only shop at one company. One company to satisfy as many of your needs as possible. At any other point in the past century, such a question would’ve sparked a heated debate as there was no clear answer. Nowadays however, the firs...

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Zachary Owen Future Trends, Data

After Cambridge Analytica, new data legislation is the chance for marketers to regain public trust.

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Our digital footprints are everywhere. For as long as we have been an active participant in the online world we have been leaving traces of our identity across the web. It seems harmless, after all what can truly go wrong when dropping the odd lik...

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Zachary Owen insights-magazine, Digital Marketing...

Who Really Believed Email Marketing was Dying Anyway?

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Remember the days when you used to feel so excited getting an email from Groupon saying that they had an offer of 1kg of sushi for 10 euros? Even if you weren’t really such a fan of sushi, you jumped at the chance to get your hands on such a deal....

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Zachary Owen news, Future Trends...

Banking in the age of UX

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If there was one piece of news (not involving Donald Trump) that stole the headlines in 2017, it was the rise and subsequent fall of Bitcoin. Its volatile fluctuation and ability to make millionaires whilst simultaneously destroy the ordinary man’...

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Zachary Owen Digital Marketing, Future Trends...

Why we must redefine advertising standards and content in the digital age.

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The wave of digitalisation that has swept across the planet has transformed the advertising sector. Consumerism and the advent of the internet has meant that we now live in a society whereby corporate messages are an inescapable reality that penet...

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Julia König Future Trends, digital...

Will robots take over all our jobs?

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In an article of the World Economic Forum I recently read: “The difference is that the pace and scale of change is likely to be highly disruptive and so the growing anxiety cannot be wished away. Musical innovation did not create fully mechanized ...

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Julia König Future Trends, Digital Transformation...

De Lorean and other cars of the future

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Self-driving cars for individuals, the big idea of the future. Digitalisation is transforming the automotive industry and the connected car was just the beginning. Don´t you sometimes wonder where this will lead? Having a car that is always connec...

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Julia König Future Trends, Digital Transformation...

Things AI can never replace

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Our days are and will be more and more ruled by AI, automation, technology, digital… Of course, there are so many advantages and it makes our lives easier. This short movie for Mother´s Day, however, shows that, although we have such a strong rela...

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