Digital Transformation is here and it is unstoppable: Why UX?

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Why UX will take the lead

The business world is constantly evolving and changing. We can agree if we state that the booster of that change is the digital technology and its application in all aspects of human society.

Being fully digital goes beyond working paperless. It´s a new way of thinking, behaving and transforming the resources available for the companies.

Highlight: "In the coming years, 90% of jobs will require some level of digital skills”

The importance of being online

Now more than ever, in the context of a globalized world, being online is a key element to success. From small businesses to big corporations, they all need to sell their products and services online to compete in a very challenging and demanding ecosystem.

Think for a minute about your business idea: you have a good product and strategy, qualified people in your team, good channels to reach your target group… but, are you delivering a good “customer/user experience”?

How to succeed

UX is a key element to make a difference with your competitors and to take your company to the next level. The best one at understanding what the clients´ needs are, what the users expect to find in the digital channels in terms of information architecture and how to offer them a pleasant, useful and accessible experience online, will win the jackpot! (Customers engaged to your company, who are more than happy to spread the word about your services and in consequence increase the revenues).

The opportunity

UX designer is meant to be one of the most promising careers of 2020. Want to be part of the transformation? At Conversion Talent we know  how to guide you in a great way!

Javi

 
Written by Javier Cuadra, UX Community Manager at Conversion Talent